Where your soul meets strategy and your business becomes art.

Hi, I’m Julia Mason — founder of Enthusiasm Lab, intuitive business mentor, brand alchemist, and guide for feminine leaders ready to rise.

I help visionary women like you bring their inner brilliance to life — through intuitive mentorship, magnetic brand identity, and custom websites that feel like home and convert with ease.

With over 17 years of experience helping women achieve their biggest dreams, I’ve learned that strategy alone isn’t enough. What truly moves the needle — and the soul — is alignment. That’s why everything I do blends embodied wisdom, intuitive guidance, and intentional marketing that reflects who you are becoming.

Woman in red dress holding a balloon, standing near a decorative arrangement of gold and brown balloons with rainbow designs.

Brand Identity, Mentorship, Messaging, and Custom Websites

What I Believe…

  • Your presence is your most powerful marketing tool.

  • When you trust your intuition, your business begins to bloom.

  • Beauty, alignment, and strategy can — and should — coexist.

  • Business should feel like a soulful extension of your purpose.

  • You are not meant to do this alone.

 

Hi, I’m Julia — brand alchemist, intuitive mentor, and founder of Enthusiasm Lab.

I help heart-led women build brands and businesses that feel like art and flow like truth. With over 17 years of experience, I blend soulful strategy, feminine energetics, and intuitive design to create aligned messaging, magnetic websites, and businesses that feel as good as they look.

Whether you’re stepping into your next level or refining your brand to match the woman you’ve become — I’m here to hold space for your boldest vision, clearest voice, and most embodied leadership.

Outside of living my dream through this work, you’ll find me out in nature with my husband and our three kids, exploring new places, eating sushi, or gathered in sacred space at a retreat with fellow wild women.

Let’s create something beautiful.

 

Reflections

  • Angel Padi

    "Doing the future me exercise was fun, and continues to be fun! I keep being blown away at how much I tap into the energetics of what I want my life to be and who I want to be. Each time I tap very little into "what" I'm doing."

    -Angel Padi

  • Person with yellow knit hat and sunglasses smiling in front of city skyline and river.

    “This experience was amazing, and I'm so thankful that we got to work together. I appreciate you taking the time to work with me and encouraging me to speak highly of myself, my business, my present, and my future. While the logo and brand package are perfect, it was the time we spent talking to each other and your encouragement that was the highlight of this project.”

    -Alana Lipham

  • A woman with long, white hair wearing a red scarf and beige clothes sitting on a chair.

    "Julia is a beautiful human being, so kind, so smart and capable, such a gift to the world."

    -Gail Westlin

  • Showit website designer for photographer

    "She is incredible! She took the time to truly listen to my goals and visions and took everything she heard and brought it to life on my website in a way that I couldn't ever have imagined."

    Nicole Blair

  • Brand strategy for retreat hosts

    "Julia embodies authenticity and intention with every interaction, communication and creative vision."

    Cynthia Dugger

  • Branding for an etsy sticker company

    "Her unique approach of combining her marketing expertise with tapping into intuition leads to a customized experience and outcome backed by proven marketing strategies."

    Rachel Napoli

  • Woman with long dark hair, wearing an orange sleeveless dress and earrings, smiling and looking to the side, against a light pink background.

    Julia is great! She met my deadline which was not easy to do and she went above and beyond sending me different variations of my logo & brand images which I really appreciated. Her knack for design is fabulous.

    Samantha Nimock

  • Shopify website design

    "She is an advocate for all women, and she cheers everyone on in such a positive way. I recommend her on all levels, but her professionalism and work style will be loved by all!"

    Dana Pfhal

  • Squarespace website design for an intuitive stylist

    "Working with Julia on my website redesign was so much more than the website. Her process of defining your brand and dream clients helped me in so many areas of my business even before the work on our project was completed."

    Missy Baker

  • Squarespace website design for a life coach

    I had been longing for someone to really listen to me. Taking the time to ask the right questions in getting to know me, so that they could better understand my WHY behind what I do.

    Kristin VanGundy

  • Shopify website support

    "Julia is a treasure trove of knowledge! She blew me away with the amount of specific insights, keywords, brand strategy, and customized, actionable steps clearly laid out in order to better optimize my customer's experience! It is so energizing to see all the steps clearly laid out ahead of me!"

    Annie Johnson

  • Life Coach Squarespace Website Design

    "Julia listened intently and clarified my message and brand so that it is clear, easy to understand, and still authentically what and who my brand and I are."

    Lauren Burke

  • HR Company Squarespace Design

    "She was very informative about the graphic design process and gave me tips to help market my company."

    Siccorah Martin, Esq., SHRM-SCP,

  • Celebrity Nail artist squarespace website design

    "I am very particular with how I want my site to read and she completely nailed it."

    Julie Kandalec

  • Life Coach and Stylist/Colorist website design square

    "Intuitive, energetic and incredibly talented are just a few words that best describe what you will experience with Julia and Enthusiasm Lab."

    Jeff Taylor

  • Construction Website Design

    “Julia has an excellent rapport with our associates of all ages and professional levels. She has been a leader in helping us brand many of our affiliated organizations. Her creative energy towards marketing and positive outlook on life is always refreshing to work with and is instrumental in helping us establish our culture as well.

    John Groth

  • This retreat was absolutely amazing and transformational. I have never been to anything like this before so I was not sure what to expect. I walked away feeling a deeper connection to my friends, family and all of the women at the retreat. I now have

    "This retreat was absolutely amazing and transformational. I have never been to anything like this before so I was not sure what to expect. I walked away feeling a deeper connection to my friends, family and all of the women at the retreat. I now have a clear sense of purpose and belonging that I have not had for many years. I am so glad that I invested this time in myself and I highly recommend it to anyone looking for clarity in their life."

    -Allison Wright

  • Smiling person with long hair sitting at a desk in an office environment.

    "This retreat was my first experience doing something like this, so I wasn't sure what to expect. I am SO GLAD I went. Julia and Jeff welcomed each and every one of us with open arms. From the moment I walked in the door I felt like I was walking into the home of a longtime friend. When I left, I felt at peace, rejuvenated, and with a whole new group of friends cheering behind me. I'm already looking forward to the next retreat!"

    -Grace Jones

  • Three women sitting on a couch, smiling and talking; one holding a mug and another holding a pen, with a cozy setting and a "cook-ish mom" sweatshirt visible.

    "Julia and Jeff are so welcoming and warm. This experience was something I wish could have been longer. I really felt encouraged to be me and to open up myself and be honest with myself. I struggle to be in a mindset where I shine light to my desires. It helped me to know that I’m still in there and that the path to finding my confidence is a journey I really look forward to."

    -Jessica Geer

  • Woman in a black lace bodice and flowing gray tulle skirt, standing indoors on a wooden floor.

    "Julia was magical to work with. After our first meeting, I personally, had much better clarity around my purpose and target market I never had before. The whole process was simple considering how important something like your website is for you business and branding. She's clever, informative and oh so creative! Not only that, Julia is a compassionate loving person who truly wants you to succeed! I felt this every step of the way. Thank you Enthusiasm Lab. I will always highly recommend your services! xo"

    -Jolene Evans

Credentials, Training & Devotion

Over the past four years, I’ve invested over $56k into my personal and professional growth — not because I needed more credentials, but because I believe the health of my inner world directly shapes the success of my outer one.

I’ve studied and trained with leading coaches, energetic mentors, and marketing experts to bring you a deeply integrated, trauma-aware, soul-led approach to branding and business.

Certifications, Continuing Education, & Coaching Completed:

Reiki Level 2 Certification
Business Made Simple University
PR News Bootcamp
Digital Summit Philadelphia
Webflow Masterclass
The Adobe Suite Conference
Successful Solopreneur School
Day Rate Mastery™
Camp Climb
Morgan Northway Coaching & Apprenticeship
Pleasure Mastery
Feminine Reclamation Pod Leader
Expand Nervous System Regulation
Jai Parenting Institute Certification with Kate Lawrence

When You Work With Me

You’re not just getting a website, logo, or plan.
You’re receiving deep support for your most aligned business and life.

Together, we build from the inside out — creating marketing that feels like truth, visuals that reflect your soul, and structure that honors your capacity.

From 1:1 mentorship to brand design to high-touch website builds, I offer an intimate, guided process for the woman ready to lead from her highest self.

Providing you value is my business

In order to provide quality service that adds substantial value to your business, Enthusiasm Lab has several agreements that are essential to success both for the client and our business, they are as follows:

 

Relationship.

Just as some elements have certain powerful reactions, we want our service to have "explosive" results for your business. Therefore, the relationship is incredibly important to us.

In order to deliver the best service, the complimentary 30 minute consultation also ensures that Enthusiasm Lab is a proper fit for the client. Honesty is always the best policy and if we feel you can use services from elsewhere, we will let you know.

Speaking of relationship, the key to any good one is communication. Since you live and breathe your company on a daily basis, in order to portray that passion, we need all the juicy details from you. It is necessary for you or a point person from your organization to be in frequent communication with me.

Timeliness.

We deliver our services in a timely manner and as a small business, it is also crucial that payment is received when it is due.

Expectations.

When it comes to marketing, measuring success is critical to understand what works, and what does not. In order to get a proper reading on campaigns, it is recommended that most are utilized for three months to properly measure effectiveness. Additional information will be provided after the consultation.

 

Let’s Build Something Beautiful Together..

You’re ready to be seen.
You’re ready to feel fully aligned.
You’re ready to magnetize the clients who’ve been waiting for you.

Let’s co-create a brand, business, and life that reflects the masterpiece you already are.